Overview
Marketing in the new digital economy has changed leaps and bounds since 2020 with all types of companies, small, medium or enterprise, adopting digital marketing as a key activity in their business strategies. Suventure helps such businesses in developing and implementing a Digital Marketing strategy to meet their growth objectives.
An effective digital marketing strategy is one which delivers a unified brand message across all marketing channels – desktop, mobile, email & social. This integrated marketing requires proper planning, tools, skills and focus on data driven measurement and performance. The activities for this integrated marketing need to implemented across a mix of organic, earned and paid channels. Organic channels include website, blogs, social media pages; earned channels include word of mouth, mentions, shares, reposts, reviews, organic rankings through SEO; paid channels include AdWords, digital display and video ads. Each channel in this mix is equally important to be complete the whole digital marketing strategy.
Offerings
Search Engine Optimization (SEO)
Our SEO services will help you to increase discoverability and maximize online traffic. With 65% of searches being answered by Google without even a click on a link SEO has expanded beyond just appearing on the first page of Google SERP. SEO services include:
- Set-GSC & Google Analytics
- Keyword Research & Optimization
- Technical SEO
- On-Page & Content SEO
- Off-Page SEO
- Google My Business
Social Media Management
There are more than 4.8 billion active social media users across the globe in 2023. Hence, social Media presence now is required for brands to capture the attention of potential customers, increase online reputation and customer engagement. We help brands with the following activities:
- Set-up brand Social Media channels – Facebook, Instagram, WhatsApp, Twitter, YouTube
- Manage Social Media Channel Posts
- Content, Image & Video Creation
- Online Reputation Management
Digital Advertising
The rise of digital marketing due to the pandemic has transformed the advertising and marketing landscape. Suventure is in the forefront of this transformation and works with brands on targeted advertising across various channels and formats to acquire and convert new and repeat customers. Our digital advertising services include:
- Google Ads & AdWords (SEM / PPC)
- Facebook Ads
- Instagram Ads
- YouTube Ads
- Content Marketing
- Email Marketing
- Influencer Marketing
- WhatsApp Marketing
- Campaign Optimization & Reporting
- Creative Design & Development
CRM & Data Analytics
Monitoring of data and trends in consumer behavior is very important in planning a digital strategy. Suventure assists its clients in this through CRM implementation and data analytics services for effective customer management and data driven growth. Services include:
- Customer Relationship Management (CRM) Implementation – Zoho, SalesForce, HubSpot, SAP and others
- Web Analytics
- Data Analytics for Actionable Insights e.g. customer data, demographics, interest, repeat customers, frequency of purchase, peak periods, key target markets, conversion rate.
INSIGHTS
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